ANTHONY CARTON

Dive into this case study focusing on a single UX research cycle that addresses challenges users faced with product specifications, pricing, and availability data. Through targeted qualitative research and testing, alongside collaboration with designers, developers, and executive leadership, I identified key pain points and advocated for impactful changes.
The results: enhanced clarity, usability, and overall user satisfaction.

Their website is vital for information, admissions, and resources for a diverse audience. To meet digital accessibility standards, including the ADA, it was essential to assess and improve the site's accessibility features, and do it quickly!

Effective design for users transitioning to blindness is essential for promoting accessibility and independence. To address this, I led a UX research initiative that used surveys, interviews, and usability testing to uncover critical insights into their needs. These findings informed actionable recommendations, enhancing product usability and accessibility for visually impaired users.